When Google Underappreciates A Website
One of my favorite blogs that we run here at SeaWaves is called One Big Health Nut. From the summer of 2007 to the summer of 2008 it was updated daily with really interesting health facts.
For whatever reason, Google never really fell in love with the site. The writer was a health expert, who knew what she was talking about. Articles were on topics ranging from the dangers of Tilapia (fish) to 10 things to keep your heart healthy.
I always found myself learning something new whenever I read that blog. And while the blog will continue in some form in the future, I don’t think it ever really reached it’s true potential.
There are a number of reasons to explain this, but perhaps best of all is that the site never accumulated a nice body of natural links. Unfortunately, natural link building doesn’t always happen naturally, even with good content.